Survey results: UK - Marine Collagen Powder Packaging A/B Testing
Survey Question
You are looking to buy Marine Collagen Powder and come across the following 3 products. Based on the images, which one would you prefer to buy?
Response Progress
20of 20
Ordered20
Received20
Fulfillment100.0%
Winner
Option C
40.0% of total votes
Runner Up
Option B
35.0% of total votes
Total Responses
20
3 options
Voting Results
Distribution across 3 options
Winner
Demographics
Respondent breakdown by gender & age
Gender Split
20
total
Male65%
Female35%
Age Distribution
Individual Responses
20 responses
F
Female, 47Option C357 days ago
it was having detailed description about the product and it was easy to understand the product better
What they didn't likethere is not much detailed description about the product and color was not attracted me
M
Male, 37Option A357 days ago
I like A best as it advertises as being twice as fast at dissolving and has some logos about being organic or non gmo.
What they didn't likeThe imagery makes me more likely to think this is fish food, instead of a human supplement.
F
Female, 27Option A357 days ago
Supports healthy hair, skin, nails, joints, and bones while also aiding digestion. Sugar-free, fat-free, gluten-free, and clinically proven for overall wellness.
What they didn't likeThe taste was not appealing and the texture felt a bit chalky.
F
Female, 42Option A357 days ago
The colors on the package are eyecatching, and I like the amount of information I get on the label.
What they didn't likeI do not think the design is visually appealing, and it has the least amount of information on it.
M
Male, 44Option B357 days ago
Option B overall was the best looking out of the lot. I think that the labeling makes the product look more trustworthy and professional.
What they didn't likeI think Option C was the worst looking overall. I think Option C looked pretty generic and bland which makes me lose trust in the brand.
M
Male, 55Option B357 days ago
Easy to read areas of benefit (hair/skin/nails/joints)
What they didn't likeNot a fan of deep pink color -- it's kind of nauseating
M
Male, 36Option C357 days ago
The color of the packaging is most inviting and relevant to the product type.
What they didn't likeThe packaging design isn't very appealing and looks more like medicine then anything.
F
Female, 47Option B357 days ago
Bold design and compelling text make this package instantly recognizable.
What they didn't likeThe current color scheme may feel harsh or outdated to users.
M
Male, 47Option C357 days ago
i like hoe it looks and it looks like you get more
What they didn't likei didn't like the color or the way it's designed
F
Female, 44Option C357 days ago
I think the fish caricature is kind of cute and eye-catching. Plus, I like the colors.
What they didn't likeI think it looks okay but it's a bit boring compared to the other two.